Privacy Policy

1. Introduction

UPLVL ("we", "us", "our") is committed to protecting your privacy. This policy explains how we collect, use, store, and protect your personal information when you use our website and growth calculator. We process personal information in line with the Protection of Personal Information Act, 2013 (POPIA). UPLVL is the responsible party, located at 345 Rivonia Boulevard, Johannesburg, South Africa.

2. Information we collect

We collect the following categories of personal information:

• Contact details you provide, such as your name and email address, when you use the calculator, request a report, or book a call.
• Funnel and business metrics you enter into the growth calculator, such as your industry, growth stage, revenue range, acquisition and conversion figures, and the growth challenge you select. These are used to generate your estimate.
• Technical and usage data, such as pages viewed and basic interaction events, collected to help us understand and optimise how the Services are used.

3. Why we collect it and our lawful basis

We process your personal information to:

• generate calculator results and send you the report you request;
• respond to your enquiries and arrange bookings or calls;
• provide, maintain, and optimise the Services;
• send you relevant communications where you have agreed to receive them.

Our lawful basis for processing is your consent, the performance of a contract or steps taken at your request before entering into one, and our legitimate interests in operating and improving the Services, as permitted under POPIA.

4. Third parties we share data with

We use trusted operators to deliver the Services. They process your information on our behalf and only as needed to perform their function:

• Supabase for secure database hosting and storage of submitted data.
• Resend for sending your calculator report and related email communications.
• Calendly for scheduling calls and bookings.

Some of these providers may process or store data outside South Africa. Where this happens, we take reasonable steps to ensure your information receives an adequate level of protection, as required by POPIA. We do not sell your personal information.

5. Data retention

We keep your personal information only for as long as necessary to fulfil the purposes set out in this policy, to comply with our legal obligations, and to resolve disputes. When information is no longer required, we securely delete or anonymise it. You may request earlier deletion at any time, as set out below.

6. How we protect your information

We apply reasonable technical and organisational safeguards to protect your personal information against loss, unauthorised access, and misuse. This includes access controls and encrypted, row-level secured storage. No method of transmission or storage is completely secure, but we work to maintain appropriate protection at all times.

7. Your rights

Under POPIA, you have the right to:

• access the personal information we hold about you;
• request correction of inaccurate or incomplete information;
• request deletion of your personal information;
• object to or withdraw consent for certain processing;
• lodge a complaint with the Information Regulator of South Africa.

To exercise any of these rights, contact us using the details below. We will respond within a reasonable period.

8. Changes to this policy

We may update this policy from time to time. The current version will always be available on this page, with the date of the latest revision shown above.

9. Contact us

For any privacy question, or to exercise your rights, contact us at hello@uplvl.tech, or by post to UPLVL, 345 Rivonia Boulevard, Johannesburg, South Africa. See also our Terms & Conditions.