Work
Selected Work
Campaigns we provided creative consultancy on, inside the lead agencies that ran them.
Eskort
We Love Russians · Created inside Metropolitan Republic, 2021
15% sales uplift on a commodity sausage brand
Cultural insight beat a 5x media budget. R1M paid, R5M earned.
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Ayra Starr x Coca-Cola
Coke Studio · Created inside VML, on the Studio X team, 2022
40M streams, 9:1 organic-to-paid ratio
Borrowed distribution converts at 5-10x cold traffic.
Watch →Where the work was made
Who made it
Gift Afrika
Co-founder, UPLVL
Linda Ndinisa
Co-founder, UPLVL
20+ years at Ogilvy, VML, Publicis, Saatchi: enterprise methodology rebuilt for tech scale-ups.
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